| When |
Fri-Mon, July 24-27, 2009 |
Where
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Texas A&M University |
| Who |
This workshop is for high school students and yearbook advisers. For junior high students, we offer a Junior High Workshop. For college students, Taylor co-sponsors the National College Yearbook Workshop. |
| Online Registration |
Register online. By registering online, your space will be reserved instantly. |
| Highlights |
- Learn the latest trends and develop skills in yearbook, newspaper, photography, marketing, or broadcast journalism.
- Design your yearbook cover with one of our expert artists (60 minute session included in workshop fee).
- New for this year, START Track (major) and SMART Track (minor).
- Computer training provided as a SMART Track option.
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| Description |
The 2009 High School Communications Workshop staff is dedicated to providing participants with a challenging and rewarding educational experience. In addition to our ongoing practice of recruiting top instructors from around the country, we have designed our curriculum to address the needs of both beginning and advanced participants. We are introducing a major/minor approach to the 2009 curriculum. Participants will have a major course of study -- the START track -- to provide participants with the experience-appropriate "big picture" tools needed to carry your publication/production through to successful completion. Many participants will also select a minor course of study -- the SMART track -- designed to address specific strengths and interests. Through the SMART track (the minor), participants will become experts in a specialized area. In addition to the START Tracks and SMART Tracks, staff members will work collectively on their big project so that everyone on the team has ownership of the end result. The development and completion of the big project is an integrated part of the curriculum and schedule, instead of an obstacle to overcome on the final night.
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START
Tracks
(majors)
|
Each participant should register for one START track, appropriate for the participant's experience AND skill level. TIP FOR ADVISERS: Avoid the temptation to group all your staff members together. Students will have ample opportunity to work together throughout camp.
- Beginning Yearbook
- Advanced Yearbook
- Beginning Newspaper
- Advanced Newspaper
- Beginning Photography
- Advanced Photography
- Broadcast Journalism
- Marketing
- Beginning Adviser
- Advanced Adviser
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SMART
Tracks
(minors)
|
Students who select a yearbook or newspaper START Track (major) are required to select a SMART Track (minor). Advisers are encouraged but not required to select a SMART Track (minor). All participants in photography, broadcast, or marketing may NOT select a SMART Track. In cases in which a SMART Track selection is required, you may initially select "undecided". SMART Track selections must be finalized no later than Wednesday, June 24, 2009.
- Yearbook Layout - From grids & guides to effective color use & sidebar creation. Learn how to design an award-winning and audience-pleasing publication.
- Writing for Yearbook - The text should be as important as the pictures! From captions & headlines to the complete feature or sidebar, master the power of the pen.
- Complete Coverage - How do you produce a yearbook that provides fair and complete coverage of all the students and events in your school? Learn how to organize and execute on a comprehensive coverage plan.
- Editorial Leadership - Do as I say and as I do! Student editors will conquer the art of managing a staff & deadlines while creating a cooperative, fun environment.
- Newspaper Design - Your yearbook counterparts shouldn't have all the layout fun! Learn to take effective and contemporary design, and carry it beyond the center spread and into all visual aspects of your newspaper.
- Newspaper Writing Lab (Features) - The heart and soul of the student newspaper. Discover how to capture the dynamic personalities of your student body and share their unique stories.
- Newspaper Writing Lab (News & Editorials) - Really? They call it a newspaper? Learn how to write news stories that are relevant, timely, and interesting to your audience. Then discover how to pack an opinionated punch on your editorial pages.
- Media Convergence - As the next step in the evolution of student journalism and technology, media convergence is the process of communicating your story through a powerful combination of print, broadcast, and web-based media. Explore this team approach which includes print, photography, video, blogging, podcasting, and more.
- Software Training - It seems that just after you master your desktop or photo editing software, a newer version arrives. Learn the latest and greatest in this technology training course led by content masters. Please designate InDesign or StudioWorks in your SMART track selection. Photoshop training will be included in both courses.
- Increasing Yearbook Sales - Are your sales struggling along with the downturn in the economy? Yearbook sales are critical to keeping your budget in the black. Whether you currently use SmartPay, MyYear, or traditional on-campus sales, this session will provide the necessary tools to boost your sales for the coming year.
- Ad Sales for Yearbook & Newspaper - Are you without a marketing staff to handle the heavy lifting on this task? Discover effective and profitable ways to generate revenue for your publications.
- Photography for the Non-Photographer - If you have to take pictures, write copy, and sell yearbooks, all during lunch, you will find this course ideal for smaller staffs whose members would benefit from an introduction to effective digital photography. A digital camera is required.
|
| Credit |
This workshop is certified by the Texas Education Agency (TEA). Each attending adviser will receive a certificate for 36 TEA-certified hours. |
| Fees |
| STUDENTS |
| |
Early Bird Fee, deadline is Thursday, May 14, 2009 |
| |
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Yearbook, Newspaper, or Marketing Students |
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|
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$320 per overnight student |
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|
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$180 per commuting student |
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|
Photography or Broadcast Students |
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|
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$350 per overnight student |
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$200 per commuting student |
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Non-discounted Fee, after Thursday, May 14, 2009 |
| |
|
Yearbook, Newspaper, or Marketing Students |
| |
|
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$350 per overnight student |
| |
|
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$210 per commuting student |
| |
|
Photography or Broadcast Students |
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$380 per overnight student |
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$230 per commuting student |
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Overnight student price includes all fees, all meals, a double occupancy dorm room, and a workshop t-shirt. Commuting student price includes all fees and a workshop t-shirt. For commuting students, your transportation, hotel reservations, and meals are your responsibility. |
| ADVISERS |
| |
$150 Registration Fee* (or $180 after 05-14-2009) |
| |
$130 Single Occupancy Dorm Room |
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$80 Meals at University |
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The adviser registration fee includes all instructional fees and a camp t-shirt.* The adviser registration fee is waived if 8 or more students attend. Advisers may stay in a single occupancy dorm room or commute. All adviser dorm rooms will have linens provided. Advisers also have the option to purchase a meal plan. If you plan to stay off campus, we encourage you to stay at the official camp hotel, the Clarion Hotel. We have reserved a limited number of rooms. You can reserve a hotel room by calling 979-693-1736. To ensure that you receive the lowest rate, let them know you are with the Communications Workshop. |
| For students and advisers, we must receive payment within 30 days of online registration. For mailed paper registration forms, early bird payment must be received by the deadline. If payment for student(s) is received late, you will be billed at regular pricing. For refunds, a $75 cancellation fee will be deducted from each student refund requested after Wednesday, June 24, 2009. |
|
| Downloads |
Brochure (2.59 MB) (same as what we sent via snail mail)
Permission Form (937 KB) |
| Online Registration |
Register online. By registering online, your space will be reserved instantly. |
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